CBS News contributor Frank Luntz showed Super Bowl commercials to a focus group of 18 men and 18 women, aged 19 to 50. See how they responded to ads ranging from Budweiser's immigration story to Audi on gender pay equality.

Focus group rates Super Bowl commercials

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Go beyond the weekday broadcast with "The CBS Morning Podcast.” Listen to in-depth and insightful conversations with newsmakers, authors, executives, celebrities and CBS News reporters.  Subscribe to "CBS Mornings ON THE GO" for the all the news you need to know to start your day in less than 20 minutes.

Go beyond the weekday broadcast with "The CBS Morning Podcast.” Listen to in-depth and insightful conversations with newsmakers, authors, executives, celebrities and CBS News reporters.&nbsp;Subscribe to <a href="https://podcasts.apple.com/us/podcast/cbs-mornings-on-the-go/id1487204915" rel="noopener noreferrer">"CBS Mornings ON THE GO" </a>for the all the news you need to know to start your day in less than 20 minutes.

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Focus group rates Super Bowl commercials

Focus group rates Super Bowl commercials