Welcome to The Consumer VC, a podcast newsletter about venture capital and consumer. If you aren’t subscribed, come and subscribe below.

Subscribed

This episode of The Consumer VC is brought to you by aVenture - venture capital for everyone.

With aVenture everyone can now invest directly into venture capital funds through our platform while also benefiting from periodic liquidity options. For fund managers, aVenture can help streamline your operations while providing the infrastructure to raise from accredited & non-accredited investors.

aVenture believes this will revolutionize the venture capital industry by unlocking a latent supply of capital from public investors.

Disclosures: aVenture is a San Francisco, California-based financial technology company that permits users to launch, manage and invest in venture funds on its platform aVenture operates independently of any investment advisors on its platform. Certain funds listed on the aVenture platform are provided by independent fund managers and may be registered as investment advisors in the U.S., or qualify for exempt reporting status.

Hey Friends,

Our guest today is Ryan Woodbury, co-founder & CEO of Needed. Needed is on a mission to empower every woman with the fundamental nutrition information, products, and community they need to be optimally nourished before, during, and after pregnancy.

We discuss:

* How she got started in nutrition

* Why she decided to create a prenatal supplement company

* Spending 3 years in R&D

* Her approach to marketing and partnering with practitioners

* Why she’s purely focused on the DTC channel & subscription

* How she thinks about LTV & more

Thank you for listening

This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.theconsumervc.com/subscribe