We live in the land of "automated personalization".

Based on our habits Target knows what emails to send, Amazon knows what to suggest and the Chipotle app knows to ask if I'm ok and offer suggestions of local therapists after the 7th time I'm ordering it in a week.

Understand that in B2B sales your prospects have habits which will dictate your outreach.

Today we'll talk about your messaging and how to write a compelling email that your prospects respond to.