Matt & I sit down with Cristina Brynes, the Head of Brand Experience at Safe & Fair. Cristina is also a Registered Dietitian and deals with food allergies at home. Safe & Fair is a new snack company sweeping over Instagram that is allergy friendly and free of the top 8 allergens usually found in foods. Safe & Fair also gives back to the community, not to mention their products are insanely good. When I first heard about Safe & Fair I was so excited to try their products and learn more about the company. Cristina and I talk about why Americans are developing all of these food allergies and how this new epidemic is changing the food industry as a whole. Cristina has some very interesting theories about the topic and it really opened my eyes as to why we are seeing more and more food sensitivities and allergies.