Today my guest is a long-time friend and colleague, Sherrie Rosenblatt. Sherrie is the vice president for marketing and communications at the Can Manufacturers Institute. We discuss lessons that Sherrie has learned from her many years helping food-related organizations navigate difficult communications situations, as well as some of the specific challenges and opportunities related to Covid-19. And Sherrie provides a clinic in message discipline as she artfully describes the many benefits of canned foods and beverages.