Host Laura Hedlund welcomes Jorge Azevedo, CEO of Fermented Foods Holdings, to explore why humans are “more than 99% microbial” and how fermented foods support our gut health. Jorge discusses his company’s popular brands, including Bubbies, Wildbrine, and Flanagan Farm, and explains how true fermentation differs from pickling with vinegar. The conversation also digs into the vital connection between living soil and the final product, detailing an innovative practice of using leftover sauerkraut juice to regenerate the soil on their Wisconsin farms.