For Immediate Release #38: The worst press release ever?

Today’s panel features C.C. Chapman, co-founder of SocialGood.club; Kami Huyse, CEO of Zoetica Media, and Hollis Kara, communications manager at ARIN. FIR tech correspondent and Internet Society communicator Dan York guest hosted while Shel Holtz was away. Topics discussed include…

* Mark Meeker’s recently released 2016 Internet Trends

* Snapchat passes Twitter in usage

* Tribune Publishing rebrands as Tronc (with what is possibly the worst news release ever)

* Periscope introduces comment moderation

* It’s the anniversary of the IPv6 launch

* Mobile operator Three UK is turning on ad blocking for its entire network

* Another week of data breaches

Connect with our panelists on Twitter at @cc_chapman, @kamichat, and @HhKara.

Links to the source material for this episode are on Delicious.

Special thanks to Jay Moonah for the opening and closing music.

About today’s panel:

C.C. Chapman is a bestselling author and agile, performance-based marketer with over 15 years of experience in marketing and emerging technologies. C.C. is the author Content Rules (co-authored with Ann Handley) and Amazing Things Will Happen. C.C. has specialized skills in conference speaking, creative development, social media marketing, online direct response, working with large brands in helping them understand how to apply emerging technologies and social learnings to their marketing plans.

Kami Huyse founded Zoetica Media. She writes an award-winning blog, Zoetica Talks, on the topic of public relations and social media strategy. Kami is a national leader in the use of social media for public relations. She speaks at social media events and conferences all over the country and her work in social media has earned her the SNCR’s 2008 Reputation Management award and IABC’s 2009 Gold Quill of Excellence Award. Kami was a 2010 fellow of the Society for New Communications Research where she pursued a study on how cause marketing in social communities can benefit companies. She is also the co-founder and organizer of the Social Media Breakfast Houston.

Hollis Kara her interest in brand management,integrated marketing communications, user experience, and disruptive technology to create practical strategies to improve and implement communications for her employer, ARIN — the American Registry for Internet Numbers — where she develops and implements plans for Communications for internal and external audiences. She also coordinates the creation, design, and development of communications for web and print production to support various projects and initiatives, and creates communication strategies and project plans to support new services and educational outreach. Hollis is responsible for the development of content strategy and management of editorial calendars.