Welcome to the Ward Hadaway Fastest 50 Podcast, where we sit down with entrepreneurs and business leaders who are rewriting the rules of growth in the UK and beyond.

Host Alistair McDonald is joined by Joanna Feeley, CEO of TrendBible, to talk about leading through change. As the founder of a business that helps brands make sense of future consumer needs and behaviour, Joanna shares her take on growing a business with confidence.

You’ll hear practical insight on:

1. Why looking ahead is a core part of effective leadership and how trend forecasting can help businesses plan for change
2. Why human judgment, creativity and different perspectives still matter in an AI-enabled world
3. What leaders can do to support decision-making in uncertain conditions
4. Why founders need to commercial, financial and people leadership skills as well as technical expertise
5. why every business leader now needs the ability to think ahead and interpret change with confidence

To find out more about Ward Hadaway’s Fastest 50 and how we support growing businesses, visit www.wardhadaway.com

Connect with Alistair:

Website: www.wardhadaway.com/our-people/alistair-mcdonald

LinkedIn: www.linkedin.com/in/alistair-mcdonald-1a446a21/

Connect with Joanna:

Website: https://joannafeeley.com

LinkedIn: www.linkedin.com/in/joanna-feeley/

TrendBible: www.trendbible.com