Season 2 | Episode 43 | Forget B2B, Forget B2C, Focus on H2H

In a world filled with automation, AI, and templated outreach, it’s easy to forget one essential truth: people buy from people. That’s the heartbeat of Human to Human Selling.

In this episode, we dig deep into what it really means to connect authentically in sale, beyond the scripts, tech, and beyond the buzzwords. Whether you're B2B or B2C, it is all about selling to Humans.

In this episode:

Why authenticity matters more than ever in modern sales

How to build connection

How to show up with empathy

The simple mindset shift that can change the way you sell forever

If you're tired of cold, transactional selling and want to elevate your approach with a more human-centered touch, this episode is for you.

📘 Book of the Week

Think and Grow Rich by Napoleon Hill

👉 https://amzn.to/4lpH7Dc

🎓 Upgrade your sales skills with Paragon Sales Solutions training

👉 https://www.paragonsalessolutions.co.uk/sales-training/

📈 Keep people at the core of your sales process with Monday.com Work OS

👉 https://try.monday.com/w6un6aq14jsb-wzpmg4

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