This episode challenges you to rethink learning objectives. Learning objectives are kinda boring. That’s a fact. Can we borrow from our pals over in marketing to envision a world where we describe what’s in it for the learner? In this simple way, we could excite learners rather than boring them.

Forget Learning Objectives! Tell Learners What’s in it for Them.

The L&D Forecast is a podcast about Learning & Development, corporate training, performance, people, and the future.

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The L&amp;D Forecast is a podcast about Learning &amp; Development, corporate training, performance, people, and the future.

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Forget Learning Objectives! Tell Learners What’s in it for Them.

Forget Learning Objectives! Tell Learners What’s in it for Them.