You must learn how to be memorable. People want to do business with you forever.  They know you. They like you. They trust you. However, they have forgotten about you. You must correct this.

That is the focus of this week's 60 Second Sales Show.

Here is a transcript of this show:

How to Be Memorable

Hi there everyone and welcome to the 60 Second Sale Show. I'm your host, Dave Lorenzo and today's episode is titled Forget Me Not or How To Be Memorable. The reason we titled it that is because most sales professionals, most business leaders actually don't take advantage of their greatest asset and that asset is their list of contacts. That's right. Your list of prospects. Your list of clients and your list of evangelists. That's where eighty percent of your new business should come from and you're not taking advantage of that right now. We're going to help you take advantage today on the 60 Second Sale Show.

Those of you who are just joining us or joining us for the first time, we started a couple of weeks ago broadcasting the recording of the 60 Second Sale Show live on Facebook. We do that every Wednesday. You can go to Facebook at thedavelorenzo, thedavelorenzo, the word T-H-E-D-A-V-E-L-O-R-E-N-Z-O all run together. Watch us record the show. Watch behind the scenes. Jump into the sausage factory and watch the sausage being made. Or if you prefer, you can listen to the podcast as it's recorded all edited and pretty on Mondays. The podcast new episodes come out Monday at noon. The Facebook live show is done every Wednesday at nine thirty or as close as we can get.

I want to introduce you to our wonderful and talented producer, the person who makes everything happen behind the scenes. Her name is Nancy Popp. Good morning Nancy. How are you doing today?

Good morning. I'm doing great. How about yourself?

I'm doing absolutely fantastic Nancy. I'm excited about quite a few things this week. You know what, I want to hear what you're excited about. Tell me something good Nancy.

I'm just excited for being in New York right now. It's a great time you know. The weather's really nice. The changes. The fall. I'm excited for the fall.

Fall is probably the best time of year in New York. The weather's getting a little bit cooler. The city kicks into high gear with baseball playoffs which are coming up. I know Nancy here is super excited about that. You've also got football season that just started. I mean, what could be better then spending fall in New York? I'm with you. I would be super excited about that if I was there too. You know, a couple things I'm excited about this week. First I have to tell you, my son, we are huge baseball fanatics as you could tell from one of the things I said I would be excited about from being in New York.

My son is starting to get some big hits in baseball games. He drove in the tieing and go ahead run in his game last week. He's seven years old and his hitting is really coming on strong. I'm super excited about that. I'm also really excited, those of you who join me on Instagram at thedavelorenzo on Instagram, really everything you need to know about me for social medical just type in the word thedavelorenzo and you'll find me. It you're with me on Instagram you've noticed that I'm doing push ups every day. Some of you may be familiar with this. This is, the hashtag is 22kill, K-I-L-L, and it's the push up challenge.

I was challenged by my friend Doug Comet weeks ago, a couple weeks ago, to do twenty push ups a day. The reason we're doing them is to support our troops and to honor the brave men and women who return from serving our country and they have Post Traumatic Stress Disorder. You see on average twenty-two people, twenty-two people each day, twenty-two returning veterans commit suicide due to Post Traumatic Stress Disorder. This viral activity,