There are so many beauty influencers today that we can’t help but think how easy it must be to create your own beauty products. Nadia Fleury proves otherwise. She is a French-Canadian entrepreneur, life strategist, and chemist who founded the skincare line, Avesence. Nadia talks about the bumpy path of developing and formulating a beauty product while letting us in on some beauty secrets. She breaks down our preconceived notions as she discusses the truth behind “natural” and why pH is bad. She also gives some great advice to aspiring entrepreneurs about the importance of having an inventory, carrying a brand, and why you should not compete on just the product benefit.

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