Most founders don't take the straight path—and Anne Candido & April Martini prove that's actually the point. In this episode of Whiskey Is For Closers, we're joined by the dynamic duo behind Forthright People, a brand strategy consultancy built on the radical idea that being direct actually works. Anne and April didn't follow the traditional founder playbook—they zigged when others zagged, and built something real along the way. This one's full of unfiltered wisdom from two women who've figured out how to grow without losing themselves in the process AND why staying forthright with clients is their ultimate competitive edge. Oh, and there's wine involved. Because whiskey isn't for everyone—but closing is. Grab your glass. This conversation gets real.