In today’s competitive landscape of talent acquisition and retention, companies are heavily investing in digital learning platforms designed to offer personalized learning paths and continuous development opportunities for employees. However, despite the potential of these platforms, organizations often face challenges in driving adoption and engagement. Employees may resist new tools, fail to see their relevance, or simply lack the time to engage. Addressing these challenges requires strategies that encourage engagement while aligning with the broader organizational purpose and employee value proposition (EVP).