Dr. Connie gets down to business on this episode with Ali Schwanke, Founder and CEO of Simple Strat, a growth marketing agency headquartered in Lincoln, Neb. Ali shares some insights for businesses to amplify their voice. She states what it's going to take to create a culture for female entrepreneurs — starting with them finding the time between running a business and life's demands to talk. And she challenges all of us in the Midwest to own the misconceptions and start telling our story better.