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Instagram: https://www.instagram.com/aleenadissects/ 

LinkedIn: https://www.linkedin.com/in/aleena-gandhi/ 

Instagram: https://www.instagram.com/socialmediadissect/ 

Website: https://www.socialmediadissect.com 

The Guest: https://www.instagram.com/yash_chandiramani/ 

In this episode of Aleena Dissects, I sit with Yash Chandiramani, founder of Admatazz, for what feels like a complete guide to marketing. 

We discuss ad frauds, myths around email marketing and Gen Z’s attention span, the difference between outdoor and digital ads, and why brand recall matters more than influencer numbers. 

Yash also opens up about the challenges founders face and shares sharp insights on agency pitching, making this episode a must-listen for anyone in marketing.

Don’t forget to subscribe and tell us what you think of this episode in the comments.

What we discussed:

0:00 - Intro  

2:32 - How Admatazz Started  

5:54 - What Is Marketing Really?  

9:44 - How Data Is Used to Create Campaigns  

12:57 - Outdoor vs Digital Ads  

17:17 - Impact of Influencer Marketing  

19:07 - Ads, Marketing, and Agencies  

31:55 - Keeping Up With Trends in Marketing  

34:39 - Marketing vs Advertising  

39:38 - Misconceptions in Marketing  

43:36 - Biggest Challenge of Being a Founder  

52:21 - AI vs Agencies  

54:13 - What Are Ad Frauds?  

57:52 - Marketing Strategies That Are Working  

1:00:16 - Top 5 Marketing Books  

1:01:08 - Biggest Learnings  

1:02:59 - Solving Marketing Problems  

1:05:55 - Biggest Influence in the Marketing Space  

1:10:03 - Future Plans  

1:11:10 - Outro

🎧 Listen To #AleenaDissects On Spotify:

https://open.spotify.com/show/068WQm4eojgG1rajx3l6ZA?si=eed3cf0451ac42b6 

Also available on Apple Podcasts | Google Podcasts | Gaana | JioSaavn 

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About Aleena Dissects:

In the pool of content you see today, it has become extremely difficult to find the content worth spending your time on. 

Which is why, Social Media Dissect, research and review the advertising and marketing industry to put the best content in front of our community of 3,00,000 followers with a monthly reach of 30 million users.  

Aleena Dissects by Aleena curates the best thoughts, experiences and lessons by people across the media, entertainment, business, advertising space and more.

So Subscribe to this channel because we spent hours researching the content that you should be watching and dissecting content that you should be consuming so you don’t have to!