In the 1984 classic, The Karate Kid (yes, I just said that), Mr. Miyagi begins his karate lessons by making Daniel wash all his cars with the wax on, wax off method.

Danny is annoyed that he thinks Mr. Miyagi is using him for cheap labor until he realizes that Wax on (large clockwise circles with his right hand) and wax off (large counter-clockwise circles with his left hand) are actually defense drills that he bakes into his muscle memory.

The point? Sometimes the foundational exercises are boring. Sometimes even tedious. But they are necessary for you to master your craft or even to create your personal brand.

Finding the authentic you

Personal branding is about authenticity. It’s about you. So to discover your ideal personal brand, there are questions you must first answer about yourself. 

The more honest and authentic the better the foundation you create for your personal brand.

I’d suggest you start with some inventory questions then make the four key decisions.

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