In the ever-evolving realm of marketing, finding the right strategies to fuel growth can be a challenge, whether you're a small business owner or part of a larger organization. Aimee Schuster is an expert at marketing the invisible. This means services over products.    She has spent the last 25 years helping B2B organizations to build, advance, and energize their lead generation. She is all about getting leads into their business so they can continue to grow. Aimee also founded Bandwidth Strategy: A fractional CMO and COO consultancy to help growth-stage organizations drive the right leads into their funnel.     Aimee began her career in legal marketing. She saw this wave of digital marketing coming and knew that lawyers were not going to be the first to adapt. She was going to be an early adapter though. This propelled her to start her first business, which she grew and sold before moving into her next career phase. She then stuck to helping business-to-business companies with marketing and growth. Which eventually turned into owning her company: Bandwidth Strategy. She has learned so much over her incredible 25-year career in this industry. And she is sharing them with us today.    The strategies we talk about in this episode just might help you prioritize where you want to spend your marketing time, sales time, branding time, and dollars in various marketing activities. This is such a fun conversation that you don’t want to miss it.    Don’t forget to let me know what you think by leaving a comment, tagging me on Instagram (@ ambermccue), or even leaving a review wherever you listen to the Podcast.  In this episode, we chat about:   The power of SEO   How long does it take for SEO to work   What is a fractional CMO?   Where to focus to see an ROI?   How Improv just might improve your business     Mentioned in this episode:    Aimee’s Business   Connect with Aimee on LinkedIn   Right on Time Episode with Amanda Warfield

Fractional CMOs & The Best Marketing Strategy You Can Use Now

Everything is right on time. Yes, it’s time to start following the dream, the calling, the nudge you have to do something different, right now. The world needs different and the world needs more of you. 

In this podcast Amber McCue explores the timing of success and growth. It’s the Right on Time life. It is a new way of living that will bring you more joy, less overwhelm, and show you how to get everything you want in both business and life.

Your podcast guide, Amber, went from a single mom at the age of 18 to running two successful businesses that allow her the freedom to work from anywhere with her family. Now it’s your turn!

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I can’t believe the sentence I’m about to write. Okay. Ready?    WELCOME to the last Right on Time podcast of 2023.    What? It’s been a year of incredible interviews, eye-opening conversations, and getting to hang out with you here every single week. I’ve loved every second. At the end, I have some big podcast news so be sure to stay tuned.    As I was preparing for this episode, I had several ideas and topics that came to mind. However, I’ve decided that I really want to talk with you all about what is happening here, what we are doing, and what I’ve been thinking through and reflecting on.    Many of my colleagues and fellow small business owners are reevaluating what exactly they want to do in this next season.    We also have a lot of rethinking and redesigning going on here. My team and I are working very closely together to bring back live experiences around How to Clone Yourself. Which is something we haven’t done in a long time, but we are so very excited about.    With this redesign we are doing, I’ve been reflecting on what we are doing and how we are doing it.    We are digging into that here in this episode. Be sure to grab a pen cause I have some amazing quotes headed your way.    Once you listen, be sure to let me know your thoughts, your 2024 plans, and how you’re going to put into action what we talk about here.    IN THIS EPISODE:   Finding YOUR focus    Getting in alignment with yourself and your motivations    Scenario planning to escape the what-ifs    Keeping it simple to get what you want to be      Thank you so much for listening and being on this podcast journey with us. We will be back soon. However, we will be taking a short pause to reflect and revamp the Right on Time Podcast.    Be sure to send us any topic or guest suggestions you have in the meantime. We would love to hear from you. 

Reflecting on 2023, Planning for 2024

I AM SO THRILLED TO HAVE YOU JOIN US FOR THIS EPISODE WHERE AMBER TAKES YOU ON A PERSONAL JOURNEY OF SELF-DISCOVERY, UNPACKING THE INTERSECTION OF MOVEMENT, ENTREPRENEURSHIP, AND WELLNESS. From navigating the intricate dance between entrepreneurship and migraines to redefining her approach to fitness, Amber's narrative is anything but conventional. In this episode, she peels back the layers of her experiences, sharing how a slow-running revolution became a pivotal force in her wellness transformation. Amber's wellness story took an unexpected turn during a cross-country road trip, where movement and migraines collided in a symphony of self-discovery. As the miles unfolded, so did the profound realizations about the connection between physical activity, mindfulness, and the demands of entrepreneurial life. The “slow running revolution”, a concept that might seem counterintuitive to the hustle-centric world of entrepreneurship, became Amber's gateway to a more mindful approach to fitness. She unpacks how embracing slowness and intentional movement has not only reshaped her physical well-being but has also been a catalyst for a broader transformation in her entrepreneurial mindset. In this episode, Amber's journey unfolds like a map, detailing the twists, turns, and unexpected detours that led her to a profound revelation: the power of slow in shaping a healthier entrepreneurial life. From resisting the conventional norms of fitness to embracing resilience, Amber shares the raw, unfiltered account of her wellness revelation. Amber McCue's story is an inspiring testament to the idea that sometimes life throws you a curveball to guide you toward a new direction. Her breakdown became a game-changing breakthrough, and now she stands as a beacon of resilience and authenticity for others on their wellness journeys. Join us in this episode as Amber shares her story. If you're seeking inspiration and practical advice on navigating the intersections of wellness, entrepreneurship, and personal growth, this episode is a must-listen.   In This Episode:    Importance of starting slow   Mindset shift from “exercise” to “movement”   Wellness + entrepreneurship    Consistency is always key     Mentioned in this Episode:    Amber McCue’s Instagram    Walk/Run Training Mix   Nutritionist: I only have Elena's phone number, DM me on insta if you want her info.

Finding Flow: Lessons in Wellness for Entrepreneurs

Welcome to another episode of the Right on Time Podcast! Today, we have the incredible NJ Shelsby - she helps women gain control, eliminate distractions, and focus on what really matters so they can achieve a new level of success and work fewer hours along the way.  Let's dive into the dual challenges of external and internal struggles that often act as productivity roadblocks. NJ sheds light on the critical importance of tackling both fronts. External struggles, from constant distractions to decision fatigue, meet their match in NJ's strategies from this episode. Meanwhile, internal struggles are met with mindset-challenging solutions. NJ guides us through the art of identifying internal struggles, encouraging us to recognize resistance to behavior change as the compass pointing to these obstacles. We can’t wait to hear what you think!   In This Episode:    Address both external and internal struggles that hinder productivity.   Challenge the belief that overwhelm is inevitable.   Create a vision for a different work life and start taking steps to make it a reality.   Overcoming overwhelm leads to clearer thinking and increased productivity.   Highlights the importance of eliminating chaos-producing habits, such as keeping to-dos in your head.     Mentioned in this Episode:    njshelsby.com/get-out-of-overwhelm/   text.com  

Unleashing Productivity Power: NJ Shelsby's Blueprint for Overcoming Overwhelm and Achieving Focus

I am so excited to introduce you to Elizabeth Caran, the visionary owner of Outlander Travel, a full-service travel agency that specializes in crafting extraordinary leisure experiences, as we dive into the remarkable growth of her business and the profound significance of being immersed in diverse cultures and ways of life through travel.   Elizabeth is a client - I am a client of hers - and she is someone I deeply respect for who she is and how she runs her business. If you resonate with Elizabeth’s journey, and her results, book a call with us at ambermccue.com/bookmycall   In this episode, we explore the world of travel with Elizabeth but are going well beyond destinations. We dive into the heart of travel as a gateway to experiencing global cultures. Elizabeth shares her own awe-inspiring experiences, including the unforgettable safari she embarked on with her children. The memories they created were nothing short of magic, evoking laughter and deep reflection on the moments when their vacations seemed endless.   The path to success is often punctuated with challenges, and Elizabeth's journey is no exception. As the world grappled with the uncertainties brought on by the pandemic, Elizabeth confronted a series of obstacles. She is a travel agent suddenly in a world where travel was banned. She used this time as an opportunity for introspection, focusing on strategic planning and investing in her business.   Don't miss this conversation with Elizabeth. As we are in the midst of yet another uncertain time with inflation still on the rise, it’s time to get strategic with your planning just like Elizabeth did.   Ready to be captivated by her story of growth, resilience, and chasing her dreams? Give this episode a listen then let me know your thoughts. I can’t wait to hear from you.    In This Episode:    On a personal mission that drives results: Cultural immersion through travel   The key ingredient: Why you need to be strategic in planning for your business   It’s inevitable: Navigating highs and lows in business   I so get it: Balancing business and family     Mentioned in this Episode:    Focus Forward - a 2-Day Strategic Planning Retreat for Your Business   Outlander Travel 

From $2 Paycheck to Profitability: Strategies for growing your business during difficult times

I am so thrilled to have you join us for this episode where Jen and I take a deep dive into our personal journeys of self-discovery and uncovering our true callings. From pursuing passions like singing and acting to taking the stage as speakers, we're here to share how our life purposes unfolded in unexpected ways.   Jen's journey to becoming a successful jen entrepreneur was far from your typical, run-of-the-mill story. Before her company, Super Connector Media came to life, Jen was chasing her acting dreams right in the heart of New York City. Her relentless dedication paid off big time when she snagged a role in the Broadway National Tour of The Wedding Singer. Then she landed a role on a VH-1 TV Series. Then her show got axed, and her unfaithful boyfriend made a hasty exit, it was like the universe handed her a hot mess on a silver platter. But Jen, being the resilient soul she is, turned her breakdown into a game-changing breakthrough. She realized that sometimes life throws you a curveball to push you in a new direction. That's when she decided it was time to step into her own spotlight, shine brightly, and let the world see the real her. Fast forward to today, Jen has been a guiding light for thousands of business owners, coaches, and experts. She's helped them find the confidence and skills they need to uncover their passions, be their authentic selves, and stand confidently in their own glow. If you're in search of inspiration and practical advice on finding your purpose, taking meaningful action, forging connections, and embracing personal growth, then this episode is a must-listen. Join us as we lay bare our own stories and offer insights that will leave you feeling motivated and fully prepared to initiate positive changes in your own life.   Don't hesitate! Hit that play button right now and let this episode become the catalyst for your own transformation and fulfillment. We promise you won't want to miss it!   In This Episode:    Finding true purpose   Embracing vulnerability and being true to oneself   Personal transformation and embracing imperfections   Taking action and finding clarity   Importance of connection and building relationships     Mentioned in this Episode:    Connect with Jen   Jen’s New Book: BE SEEN: Find Your Voice. Build Your Brand. Live Your Dream   Join us inside the Planathon! Happening right now!

Fractional CMOs & The Best Marketing Strategy You Can Use Now

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