What kind of benefits does business coaching bring to a franchise model?

On this episode of Built on Strategy, I'm joined by Don Schin, who is the first franchise owner of Action Coach, a business coaching and mentoring agency, in the American Market. We discuss the early stigma of bringing on business coaches in the American marketplace, the challenge of educating businesses on the value of mentoring, and the value of being early to new trends in economic spaces. Action Coach has a strong culture of a community founded in cooperation, and Don details the importance that this type of synergy has on the coaching industry. The best people are seeking coaches, and Don’s insights into the trends for businesses to seek this type of mentoring shed light on the opportunities that third-party coaching can provide for growth in any sector.