On this episode, we sit down with Frank van Puffelen — more commonly known as puf — an industry veteran, ex-Googler (2015-2024),  and one of the most influential voices in the Firebase and Flutter communities. He shares his journey from software engineering to developer advocacy, offering insights into the changing role of developer relations, the rise of low-code tools, and the impact of AI on how software is built.

Key Takeaways:

00:00 Introduction.

01:39 Frank (puf) started coding in the eight-bit era.

10:06 Joining Firebase after the acquisition, shifting from user to team member.

15:57 Public speaking brings self-doubt, but you turn mistakes into learning.

20:18 Engineers have the knowledge — they just need help shaping it into a story.

24:57 Involving the audience in spotting typos keeps demos engaging.

29:10 Testing explanations on non-technical audiences ensures clarity.

35:00 LLMs are tools — like a new hammer — built to enhance what’s possible.

40:13 Non-traditional developers validate AI output by adding tests.

45:49 Publicly available information is easily summarized by LLMs.

51:38 Developers are moving questions to Reddit, reducing Stack Overflow use.

Resources Mentioned:

Frank van Puffelen

https://www.linkedin.com/in/puf/

FlutterFlow | Website

https://www.flutterflow.io/

Firebase

https://firebase.google.com/?gclsrc=aw.ds&gad_source=1&gad_campaignid=20100026061&gbraid=0AAAAADpUDOhNkT8PV8wHhX-Tew2P8V7Wd&gclid=CjwKCAjwxfjGBhAUEiwAKWPwDhbDXDAsnr5KC0Bqu2xnZqG9PsJovQ2f1D56dSzrcDfF2NVhUjk5YRoCKjMQAvD_BwE

Stack Overflow

https://stackoverflow.com/

Google I/O

https://io.google/2025/

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