Just because you’re good at your craft or profession doesn’t mean you can run a successful business. In fact, too many small businesses are forced to shut down, notes author and business consultant, Fred Parrish.

Why? Because the owners didn’t understand the financial side of the business, even if they provided great service and had plenty of satisfied customers… not to mention plenty of cash coming in the door.

Fred talks about how to actually run a business as an entrepreneur – instead of taking on a job in your own company. 

It’s all about cash flow, says Fred. And we talk about how to measure it so you can do the forecasting you need to make important decisions that will impact your business’s future and help it grow sustainably.

Tune in to discover…

• What to do when high revenues still result in dwindling profits
• The two things you must understand to solve your cash flow problem
• The biggest mistake business owners make when collecting on invoices
• Expenses to pay attention to – and those you can ignore 
• And more