Fred Reinhart, partner of Reinhart Carpet Outlet and Havertown Carpet Co., talks more about the new in-home operation the company has opened in the Philadelphia suburbs, elaborating on the sample methods they have adopted and how they have implemented a different sales approach than their urban location. Reinhart also discusses some of the problems they encountered with the startup, the commercial business the company does, how they have been able to attract commercial business, and the new operation's the online advertising.