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Freddie Öst on Pink Jesus, Shower Beers & Creative Rebellion
Summary
Can you build a globally respected brand without playing by the rules? Freddie says yes…loudly, boldly, and in pink.
In this electric episode, Ivy Malik sits down with Freddie, co-founder of creative powerhouse Snask, for a wildly candid, no-holds-barred conversation on creativity, rebellion, and building a studio that’s as fearless as it is fun. From buying a band at 4AM to launching a beer designed to drink in the shower (yes, really), Freddie shares how Snask became a globally recognised brand by choosing honesty, joy, and audacity over playing it safe.
About Snask:
SNASK is your future romance. A creative agency of misfit geniuses conquering the world through fine lookin' design and real emotions. They seek to challenge conservative frameworks and they do it with their backs straight, supported by their unbreakable values. They don't cower away from the challenge, as they see that the magic lies within the unexplored. In order to be great - you have to be brave and bold. In order to be real - you have to stand up for your opinions and beliefs. And that is Snask - brave, bold and real. They excel at branding, design and film and refuse to do anything else than what they see as world class. They are doctors of disturbance, wizards of disruption and spokesmen of disobedience. They take on the responsibility to stay engaged, give a damn, and strive for empathy. There is a short word for this assumption of responsibility: Snask.
https://snask.com/
Mentioned on the podcast:
Pang Pang Brewery
Jessica Hische
James Victore
A Note From Ivy
I’d love to hear what you think of this episode, so come and let me know over on Instagram or linked in. I’m @ivymalikofficial. You can also tag the show and share your thoughts, I always love hearing what resonated.
If you enjoyed this conversation, please take a moment to leave a 5-star rating and review, it really helps more people discover the show.
Thanks for tuning in, and I hope you enjoyed the flight.
View all episodes
By Ivy MalikSummary
Can you build a globally respected brand without playing by the rules? Freddie says yes…loudly, boldly, and in pink.
In this electric episode, Ivy Malik sits down with Freddie, co-founder of creative powerhouse Snask, for a wildly candid, no-holds-barred conversation on creativity, rebellion, and building a studio that’s as fearless as it is fun. From buying a band at 4AM to launching a beer designed to drink in the shower (yes, really), Freddie shares how Snask became a globally recognised brand by choosing honesty, joy, and audacity over playing it safe.
About Snask:
SNASK is your future romance. A creative agency of misfit geniuses conquering the world through fine lookin' design and real emotions. They seek to challenge conservative frameworks and they do it with their backs straight, supported by their unbreakable values. They don't cower away from the challenge, as they see that the magic lies within the unexplored. In order to be great - you have to be brave and bold. In order to be real - you have to stand up for your opinions and beliefs. And that is Snask - brave, bold and real. They excel at branding, design and film and refuse to do anything else than what they see as world class. They are doctors of disturbance, wizards of disruption and spokesmen of disobedience. They take on the responsibility to stay engaged, give a damn, and strive for empathy. There is a short word for this assumption of responsibility: Snask.
https://snask.com/
Mentioned on the podcast:
Pang Pang Brewery
Jessica Hische
James Victore
A Note From Ivy
I’d love to hear what you think of this episode, so come and let me know over on Instagram or linked in. I’m @ivymalikofficial. You can also tag the show and share your thoughts, I always love hearing what resonated.
If you enjoyed this conversation, please take a moment to leave a 5-star rating and review, it really helps more people discover the show.
Thanks for tuning in, and I hope you enjoyed the flight.