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Nelson is joined by Elise Dopson to discuss breaking into the copywriting market, being your own teacher, and taking advantage of the opportunities available to you as a freelancer.
Topics Include:
And other topics...
[2:51] - Nelson prefaces one of today's topics–money, and talking about money as a business owner. Elise shares her story with listeners.
[8:41] - Developing your skill as a writer. Can universities effectively teach copywriting for marketers? Do you need a degree to get started as a writer?
[15:13] - How to transition from a job into freelance work.
[21:10] - Focusing on a specific niche that you enjoy working in–becoming an expert.
[30:10] - Thinking about money as a freelancer. Why freelancers SHOULD earn more money than their employed counterparts, and why freelancers should think of their work as a business.
[35:35] - Understanding your value as a freelancer and finding ways to communicate that value to potential clients.
[50:37] - Raising your rates as a freelancer or business owner.
[57-16] - The “get it while you can” attitude. An opportunity today doesn't mean an opportunity tomorrow!
RESOURCES MENTIONED:
www.elisedopson.co.uk
www.twitter.com/elisedopson
www.peakfreelance.com/membership
www.nelson-jordan.com/newsletter
www.linkedin.com/in/nelsontjordan
Nelson is joined by Elise Dopson to discuss breaking into the copywriting market, being your own teacher, and taking advantage of the opportunities available to you as a freelancer.
Topics Include:
And other topics...
[2:51] - Nelson prefaces one of today's topics–money, and talking about money as a business owner. Elise shares her story with listeners.
[8:41] - Developing your skill as a writer. Can universities effectively teach copywriting for marketers? Do you need a degree to get started as a writer?
[15:13] - How to transition from a job into freelance work.
[21:10] - Focusing on a specific niche that you enjoy working in–becoming an expert.
[30:10] - Thinking about money as a freelancer. Why freelancers SHOULD earn more money than their employed counterparts, and why freelancers should think of their work as a business.
[35:35] - Understanding your value as a freelancer and finding ways to communicate that value to potential clients.
[50:37] - Raising your rates as a freelancer or business owner.
[57-16] - The “get it while you can” attitude. An opportunity today doesn't mean an opportunity tomorrow!
RESOURCES MENTIONED:
www.elisedopson.co.uk
www.twitter.com/elisedopson
www.peakfreelance.com/membership
www.nelson-jordan.com/newsletter
www.linkedin.com/in/nelsontjordan