<p> Ryan Hobson spent a decade in Adobe's analytics products before becoming CEO at Align BI. In this episode, he brings a unique flavor to the history and future of analytics in marketing.</p>

Ryan Hobson spent a decade in Adobe's analytics products before becoming CEO at Align BI. In this episode, he brings a unique flavor to the history and future of analytics in marketing.

From Adobe to CEO: How has attribution shifted?

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From Adobe to CEO: How has attribution shifted?

From Adobe to CEO: How has attribution shifted?