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From Artists to Fans: Hadley Spanier’s People-Centric Approach in Music Marketing
Hadley Spanier's career in the music industry spans interning at Sony Music to heading up Brand Marketing and Artist Relations at Yousician. So yeah, she's seen it all. And get this - her love for marketing started way back in middle school when she was geeking out over Gap's ad campaigns. Hadley was made for this.
In this epsiode, David Jaffin and Hadley Spanier have a chat that is equal parts enlightening and entertaining. They dive into the nitty-gritty of the music business, from working with legends like Tony Bennett to partnering with icons like Metallica. But don't worry, this isn't some sugar-coated PR spiel. Hadley's not afraid to pull back the curtain on the less glamorous side of the industry.
Here are some of the key topics covered:
- The Human Side of the Music Industry
- The Power of Relationship-Driven Marketing
- Tech Meets Tradition: The Yousician Revolution
- Creating Super Fans Through Interactive Experiences
- Navigating Cultural Differences in Global Marketing
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By Grit Player Services
5
143143 ratings
Hadley Spanier's career in the music industry spans interning at Sony Music to heading up Brand Marketing and Artist Relations at Yousician. So yeah, she's seen it all. And get this - her love for marketing started way back in middle school when she was geeking out over Gap's ad campaigns. Hadley was made for this.
In this epsiode, David Jaffin and Hadley Spanier have a chat that is equal parts enlightening and entertaining. They dive into the nitty-gritty of the music business, from working with legends like Tony Bennett to partnering with icons like Metallica. But don't worry, this isn't some sugar-coated PR spiel. Hadley's not afraid to pull back the curtain on the less glamorous side of the industry.
Here are some of the key topics covered:
- The Human Side of the Music Industry
- The Power of Relationship-Driven Marketing
- Tech Meets Tradition: The Yousician Revolution
- Creating Super Fans Through Interactive Experiences
- Navigating Cultural Differences in Global Marketing