This week on Austin Tech Connect we chat with Zach Wright, co-founder of Syft.  Zach spent the early days of his career in sales at a major global tech company, and is now working to make a mark in the sales tech space with his new company.   The company is growing fast, and Zach has a unique perspective on making connections in the local tech scene, finding mentors, and helping others.  He realizes that the people side of business is as important as ever, even in our digital world.   Also...just as the startup was starting to take off, Zach and his wife had a new baby, so he currently has TWO startups!   About Zach Wright   Zach Wright is a seasoned enterprise sales professional and cofounder of Syft AI. Prior to co-founding Syft, Zach held leadership roles in sales at Oracle and Informatica. Zach has been living in Austin for 10 years, recently married his wife Marion Wright, and they recently welcomed their son, Charlie, into the world.   About Syft   Syft AI is a SaaS application that automates and scales Value Selling for B2B revenue teams. Their vision is to accelerate the connection of companies around value. Syft AI generates what they call a "value matrix" that creates a relationship between problems, solutions, and value created. Syft guides its users to focus on the right accounts where there is a value match, understand the problems their prospects are facing, and how they could add value. They take this value matrix to create value-based content that will guide a user to create meaningful interactions with the right audience.

About Austin Technology Council

Austin Tech Connect is the official podcast of the Austin Technology Council.  ATC was founded in 1992 to help promote the growth of Austin technology companies and to help create more community in the growth tech ecosystem.  Today the organization is a leading organization and a major voice for the continued growth of tech in Central Texas.