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• From Challenges To Champions With Sophos Security Solutions
What were some of the biggest challenges you faced as an MSP?
Chris: The biggest challenges faced were shifting client conversations from price-based to value and solution-based discussions. Clients often focus on costs, but selling a security-first approach requires emphasizing the value MSPs provide. Partnering with Sophos benefited the business significantly, especially through their partner program, which offered tremendous support and valuable marketing materials. These resources helped educate clients and align goals between the MSP and Sophos. Sophos' synchronized security was a major factor in choosing their solutions. SyncSec allowed for a holistic view of clients' networks by integrating various products seamlessly, reducing work and eliminating blind spots.
Implementing Sophos MDR services was crucial for the MSP's security-first approach. It allowed the MSP to outsource their security team to Sophos, ensuring 24/7 coverage and enabling the MSP to focus on core business activities.
What impact did implementing Sophos MDR services have on your business?
Chris: Sophos’ MDR services became the core of my MSP security offering, allowing me to access telemetry from firewalls and endpoints. This enabled us to focus on our core business activities while Sophos handled the technology. Outsourcing my security team to Sophos provided 24/7 coverage, reducing costs and pressure. This partnership allowed me to grow successfully, with Sophos’ expertise ensuring comprehensive security and peace of mind.
How does Sophos MDR help MSPs easily hunt down threats?
Scott: Sophos MDR helps MSPs hunt down threats by leveraging Sophos XOps, which combines expertise from various groups within the company, including Sophos Labs, managed threat response and AI-driven deep learning. This integration provides unparalleled insight into threats and enables a 24/7 active threat hunting team to monitor and respond to alerts in real time.
Sophos XOps can also integrate telemetry data from non-Sophos systems, expanding the view of the threat landscape. The Sophos product portfolio includes endpoint protection, XDR, MDR, NDR for IoT devices, ZTNA, the Sophos XGS firewall, switches, wireless access points and email security. This comprehensive suite ensures robust defense and better outcomes for customers.
Why is Sophos MDR the ideal solution for MSPs looking to enhance their security offerings?
Scott: MSPs should focus on growing their business and increasing profitability, recognizing that security is a zero-sum game where hackers only need to succeed once, but MSPs must be vigilant constantly. They must deploy and implement protective products and services, even if clients resist due to cost. MSPs face tough decisions and potential liability if clients refuse necessary security measures. Working with vendors like Sophos, which offers breach warranty protection and is dedicated to MSP success, is crucial for a win-win outcome.
Discover how Sophos can enhance your security offering at Sophos.com/msp
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By The Channel CompanyWhat were some of the biggest challenges you faced as an MSP?
Chris: The biggest challenges faced were shifting client conversations from price-based to value and solution-based discussions. Clients often focus on costs, but selling a security-first approach requires emphasizing the value MSPs provide. Partnering with Sophos benefited the business significantly, especially through their partner program, which offered tremendous support and valuable marketing materials. These resources helped educate clients and align goals between the MSP and Sophos. Sophos' synchronized security was a major factor in choosing their solutions. SyncSec allowed for a holistic view of clients' networks by integrating various products seamlessly, reducing work and eliminating blind spots.
Implementing Sophos MDR services was crucial for the MSP's security-first approach. It allowed the MSP to outsource their security team to Sophos, ensuring 24/7 coverage and enabling the MSP to focus on core business activities.
What impact did implementing Sophos MDR services have on your business?
Chris: Sophos’ MDR services became the core of my MSP security offering, allowing me to access telemetry from firewalls and endpoints. This enabled us to focus on our core business activities while Sophos handled the technology. Outsourcing my security team to Sophos provided 24/7 coverage, reducing costs and pressure. This partnership allowed me to grow successfully, with Sophos’ expertise ensuring comprehensive security and peace of mind.
How does Sophos MDR help MSPs easily hunt down threats?
Scott: Sophos MDR helps MSPs hunt down threats by leveraging Sophos XOps, which combines expertise from various groups within the company, including Sophos Labs, managed threat response and AI-driven deep learning. This integration provides unparalleled insight into threats and enables a 24/7 active threat hunting team to monitor and respond to alerts in real time.
Sophos XOps can also integrate telemetry data from non-Sophos systems, expanding the view of the threat landscape. The Sophos product portfolio includes endpoint protection, XDR, MDR, NDR for IoT devices, ZTNA, the Sophos XGS firewall, switches, wireless access points and email security. This comprehensive suite ensures robust defense and better outcomes for customers.
Why is Sophos MDR the ideal solution for MSPs looking to enhance their security offerings?
Scott: MSPs should focus on growing their business and increasing profitability, recognizing that security is a zero-sum game where hackers only need to succeed once, but MSPs must be vigilant constantly. They must deploy and implement protective products and services, even if clients resist due to cost. MSPs face tough decisions and potential liability if clients refuse necessary security measures. Working with vendors like Sophos, which offers breach warranty protection and is dedicated to MSP success, is crucial for a win-win outcome.
Discover how Sophos can enhance your security offering at Sophos.com/msp