Lusk Perspectives

From Clicks to Bricks: The Everyday Decisions Rebuilding Retail


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How are retailers adapting to a changing consumer base and evolving real estate needs?

Rachel Elias Wein (WeinPlus) joins Richard K. Green (USC Lusk Center for Real Estate) to explore what's next for retail. From data centers to neighborhood shopping centers, consumer behavior is driving change. The conversation spotlights how ownership models, store management, and customer habits are reshaping commercial property strategy.

Highlights include:

  • Why some retailers sell off their real estate while others buy it back.
  • How energy access impacts location strategy.
  • What restaurants bring to retail destinations despite tenant turnover risks.
  • The strong link between store-manager tenure and store profitability.
  • Why omnichannel customers are the most valuable, and how real estate plays a role in retention.

More: https://lusk.usc.edu/perspectives

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Lusk PerspectivesBy University of Southern California

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