B2Bold Marketing

From Data to Bold Ideas: Building a Consistent Brand in a Fragmented Talent Market


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In this episode, Rachel Townsley, APAC Marketing Director at Indeed, discusses her role in connecting job seekers with employers, the importance of balancing global brand consistency with local relevance, and how data insights shape marketing strategies. She emphasises the human element in recruitment, especially in an AI-driven landscape, and shares her visionary idea for a virtual career fair that enhances accessibility and engagement for job seekers.

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B2Bold MarketingBy Stratcora