Hi listener! I’m so excited to welcome Lexi Marek Beeler to the podcast today. I got to meet Lexi for lunch in the small town where I live; the same one she grew up in. So much is going on in her life since our lunch date, so it was great to catch up with her in this episode.  Key Takeways

• Lexi is a 6th generation farm girl raised in Southeast Iowa. She begged her parents for a smartphone and ended up using it to promote her family’s business. This led to a passion for agriculture communications, which she studied at Iowa State University.
• An internship for FarmHer led to a career with the company before she even graduated. She also worked for the State of Iowa Department of Agriculture on the secretary’s communication team.
• Lexi has recently went into business for herself: “ I build experiences for businesses, specifically in agriculture, and those experiences are around digital or event spaces.”
• “People don’t remember you unless they hear about you seven times. How are you reaching them seven times?”: Lexi sees social media as the introduction to the brand.
• Lexi loves planning great events and works to make every person feel welcome with really good speakers, food, coffee, and applicable content.
• Blogs aren’t dead! They are great for searchable, evergreen content.
• Lexi is a Des Moines evangelist and recommends Centro as a can’t-miss restaurant. 
• Lexi is currently binging Amy Porterfield books and podcasts. I’m terrible at reading fiction but she insists the Knock ‘em Out series from Lucy Score will get me hooked.

Connect with Lexi Marek Beeler Find Lexi on her blog, Instagram, or her new ag communications consulting business website.