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We share how a simple mic and a clear niche can build confidence, audience trust, and real business growth. Julie DeLuca Collins walks through guesting strategy, repurposing, monetization beyond big sponsors, and the simple tech stack that gets you shipping.

• confidence grows through action, not perfection
• podcasting as an attract–engage–nurture–invite engine
• evergreen content and the loyalty of long‑form listening
• repurposing frameworks and SEO‑driven audits
• guesting cadence aligned to launches and goals
• collaboration over competition to expand reach
• monetization via local sponsors and affiliates
• clear, simple calls to action that convert
• starter tech, hosting, RSS, and basic workflow
• consistency, templates, and AI to save time
• naming, searchability, and trademark basics

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