Open Threads

From Founder to Coaching Founders with Justin Ferriman

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Justin Ferriman returns and we discuss his post-exit transition to becoming a business coach for other founders. 

Brian and Justin’s conversation was recorded on November 10th, 2023.

  • (00:00) - From Founder to Coaching Founders with Justin Ferriman
  • (01:26) - Justin's coaching story
  • (03:09) - The Know/Like/Trust list
  • (04:13) - Ideation to execution
  • (05:38) - How Justin is structuring his coaching offerings
  • (11:58) - Keeping room for growth
  • (13:35) - Justin on marketing his coaching business
  • (15:31) - Being active in a community > Hard sell
  • (18:20) - Using quality content to build trust
    • ...more
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    Open ThreadsBy Brian Casel
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