Beyond the Founder Podcast

From Friendship to Foundership: Lessons in pivoting, partnership, and Building a resilient global brand within the Recruitment industry


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In this episode, I sit down with Amar Chohan, co-founder of Hoxo, a recruitment marketing agency making waves in the industry.

We dive deep into Amar's inspiring journey—from recruitment to entrepreneurship—and explore the challenges, insights, and evolution of Hoxo from a recruitment agency to a marketing powerhouse.

Here’s what you’ll learn:

✅ The power of strategic partnerships and trust in business.
✅ Amar’s transition from recruitment to co-founding Hoxo.
✅ How personal experiences shape business decisions.
✅ Navigating the tough realities of COVID-19 as an entrepreneur.
✅ Balancing ambition with family values.
✅ The importance of personal branding in recruitment.
✅ Why enjoying the entrepreneurial journey matters.

Key takeaway:

Growth isn’t just about scaling; it’s about aligning your vision, values, and strategy to build something meaningful.

Whether you're a recruitment leader, marketer, or aspiring entrepreneur, this episode is packed with valuable insights to inspire and guide you.

Chapters

 00:00 Introduction to Beyond the Founder Podcast

01:25 Meet Amar Chohan: Co-Founder of Hoxo

05:52 The Journey into Recruitment

09:45 Starting Hoxo: A New Venture

12:36 Transitioning from Recruitment to Marketing

17:56 Navigating Challenges During COVID-19

22:15 Defining Roles and Responsibilities

29:03 Balancing Ambition with Family Values

35:08 Future Aspirations and Growth Plans

 If you would like to know more about how Amar Chohan of Hoxo executes on a daily basis then feel free to reach out to him directly on LinkedIn!

linkedin.com/in/amar-chohan-864b6632
This episode was sponsored by Coral Coached who provide coaching and support to business owners who want to create freedom through running a healthy, resilient business, if you would like to know more contact them directly on Linkedln.

 

linkedin.com/in/kate-cross-coralcoached



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Beyond the Founder PodcastBy Paul de Rozarieux