Off Route

From Healthcare to Homebrewing


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The conversation covers the journey of Chad Huss, founder of fermentedcuriosities.com, from healthcare to the beverage industry. It explores his transition, challenges in sales and distribution, competing with larger brands, and market strategies and insights. Additionally, it delves into the concept of fermentation beyond beer, showcasing a diverse range of fermented products. The conversation covers unexpected sales in coffee shops, the importance of recipe ideas for on-premise sales, and the challenge of balancing content creation and a side hustle. Chad shares insights on the success of wine sales in small cafes, the value of providing recipe ideas to customers, and the need to manage time effectively when juggling multiple projects.

Takeaways

  • Fermentation Beyond Beer
  • Transition from Healthcare to Beverage Industry Unexpected sales in coffee shops
  • Recipe ideas for on-premise sales
  • Balancing content creation and side hustle

Chapters

  • 00:00 Introduction to Fermentedcuriosities.com
  • 08:01 Entry into Beverage Industry
  • 17:26 Competing with Larger Brands
  • 24:24 Unexpected Sales in Coffee Shops
  • 32:59 Balancing Content Creation and Side Hustle
...more
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Off RouteBy Wes Nyle