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Episode 359: Justin Gordon interviews Everett Cook, Co-Founder & CEO of Rho, about how he built the company into a leader in business banking.
Everett Cook’s dream was to start a company.
Even before Rho, he’d always loved markets and finance. So much so that he interned for the Mike Bloomberg, where he got to learn from one of the best entrepreneurs in the world.
Then he spent a decade as Portfolio Manager at multiple macro hedge funds, and had the time of his life.
But still, there was something missing. Something of his own.
So when he got tired of waiting for the ‘spark of opportunity’, he decided to go look for it himself.
That was the start of Rho, the fintech that quickly became a key player in the business finance world.
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This episode is brought to you by Rho. With Rho, founders get:
To learn why startups choose Rho, visit www.rho.co today.
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Show Notes:
00:00 What’s coming in the episode…
01:18 Introduction
02:14 The start of Rho
04:14 Everett’s background
9:53 Decision-making in the early days of Rho
14:50 Partnering with banks
17:48 Growth in the early days
20:44 Building community
25:19 Rho’s competition
27:10 How does Rho get feedback
29:16 Rho’s target and non-target market
31:29 The SVB crisis and other challenges
35:22 Hiring in-person vs remote
38:15 Raising capital
47:43 Everett as a founder
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Connect with Justin:
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What Justin is working on:
4.9
165165 ratings
Episode 359: Justin Gordon interviews Everett Cook, Co-Founder & CEO of Rho, about how he built the company into a leader in business banking.
Everett Cook’s dream was to start a company.
Even before Rho, he’d always loved markets and finance. So much so that he interned for the Mike Bloomberg, where he got to learn from one of the best entrepreneurs in the world.
Then he spent a decade as Portfolio Manager at multiple macro hedge funds, and had the time of his life.
But still, there was something missing. Something of his own.
So when he got tired of waiting for the ‘spark of opportunity’, he decided to go look for it himself.
That was the start of Rho, the fintech that quickly became a key player in the business finance world.
---
This episode is brought to you by Rho. With Rho, founders get:
To learn why startups choose Rho, visit www.rho.co today.
---
Show Notes:
00:00 What’s coming in the episode…
01:18 Introduction
02:14 The start of Rho
04:14 Everett’s background
9:53 Decision-making in the early days of Rho
14:50 Partnering with banks
17:48 Growth in the early days
20:44 Building community
25:19 Rho’s competition
27:10 How does Rho get feedback
29:16 Rho’s target and non-target market
31:29 The SVB crisis and other challenges
35:22 Hiring in-person vs remote
38:15 Raising capital
47:43 Everett as a founder
---
Connect with Justin:
---
What Justin is working on:
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