Paul Shrater went from selling a million-dollar Hollywood script to building a multi-business empire that powers product brands for celebrities, creators, and even NASA. His journey is a masterclass in grit, innovation, and scaling smart systems that run without the founder.

Through bootstrapping, operational focus, and saying “no” to bad deals — Paul proves you don’t need outside money or hype to win big.

• Turning rejection from manufacturers into a thriving fulfillment and co-packing company

• Bootstrapping his first eComm business from four shelves and a computer

• Helping celebrities and influencers turn passion into scalable product brands

• Partnering with creators to build legacy income streams beyond their 15 minutes of fame

• Navigating the TikTok Shop explosion and how it’s threatening Amazon’s dominance

• Embedding product into entertainment to create viral, high-converting content

• Structuring equity partnerships based on value, not just fame

• Designing cross-training systems so his businesses run without him

• Using cultural awareness and empathy to lead teams more effectively

• Shipping fruitcake to space — and turning it into a case study in creative problem solving

My Links

Host: Tyler Martin , Fractional CFO and Business Coach

Having challenges scaling and growing your business? Book a meeting with me:

https://calendly.com/tylermartin/strategy

Link to show notes:

https://thinktyler.com/podcast_episode/hollywood-to-hustle-paul-shrater/

Podcast: ThinkBusinesswithTyler.com 

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