From intern army to industry leader: How Alex Grace built one of climate tech’s top commercial machines

In this episode of The Climate Gap's, In The Weeds segment, Lewis sits down with Alex Grace, Chief Commercial Officer at Clockworks Analytics, to unpack his 15+ year journey scaling one of the most effective commercial teams in the built environment.

Starting as a political science graduate with no technical background, Alex went on to shape Clockworks’ go-to-market strategy from the ground up—building a lean, customer-first sales engine that now powers growth across 13+ countries.

Topics Covered:

• Alex’s unconventional entry into building analytics—and why curiosity beat credentials

• From one-person sales team to CCO: leading through every phase of growth

• How a relentless focus on ICP, repeatability, and customer success fueled scale

• Why telling client stories outperformed early marketing spend

• Building partner channels that now drive over 50% of new business

• Expanding into Europe the smart way: beachheads before burn

• Lessons in leadership: radical candor, servant leadership, and remote team building

• The “bow tie” model: why post-sale growth is Clockworks’ secret weapon

Whether you’re a GTM leader, founder, or ambitious seller, Alex’s story is a masterclass in how to scale commercial organizations in complex, slow-moving markets.

Stay connected with us:

↳ Subscribe on YouTube: @lewismartinc

↳ Learn more at LMC

↳ Lewis Martin: linkedin.com/in/climatetechrecruiter

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