Her Handmade Hustle Unplugged: A Start Up Business Podcast for Creative Women and Entrepreneurs

From Invisible to Unmissable: How Keywords Enhance Your Online Presence


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In this episode, Joanne introduces the topic of SEO for small businesses, discussing the importance of using the right keywords throughout your online content in order to be found on search engines. She talks about how we need to be focusing our efforts on reaching the people who are actively searching what it is we are selling, rather than those just scrolling social media who are not in the buying phase.

Joanne stresses the importance of intentional behaviours of consumers and why it's crucial to dedicate time to our SEO so we are easily matched to people's search queries. She explains how to find keywords relevant to your product or service by putting yourself in the shoes of your target customer and using ready made tools like the Google search bar and Google Keyword Planner to find what people are currently searching.

In this episode, Joanne gives practical exercises you can do to explore the keywords you need to be using, as well as sharing her own successful experience of getting her website from being non existent on Google to appearing on Page 1 in just 4 weeks.

This episode is simple introduction to SEO for small creative businesses, tailored to beginners who may be feeling intimidated or overwhelmed by this topic.

Joanne talks about her NEW Keyword session for creative female entrepreneurs, where she will help you find the BEST keywords for your business to help you get found on search engines in a 45 minute, 1:1 video call.

To find out more or purchase a 1:1 session with Joanne to boost your business, visit the link below:

https://herhandmadehustle.co.uk/ols/products/1-to-1-keyword-research-session---seo-help-for-small-businesses

Don't forget! Joanne's groundbreaking new WhatsApp support service is launching soon! It's a fast, friendly and affordable business support service for women with small creative businesses where they can contact her by text message for advice on anything they are stuck on. Register to be notified as soon as it goes live at the below link:

https://herhandmadehustle.co.uk/whatsapp-support-service





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Her Handmade Hustle Unplugged: A Start Up Business Podcast for Creative Women and EntrepreneursBy Joanne Pearce