In this insightful conversation, Paddy Moogan shares his unconventional journey from a working-class background in Birmingham to becoming a leader in the digital marketing industry. He reflects on his transition from studying law to discovering his passion for SEO, the financial and emotional challenges of moving to London, and the importance of creating opportunities for others from similar backgrounds.

Paddy discusses the evolving agency landscape, the impact of class and privilege on career opportunities, and the importance of hiring self-starters over formal qualifications. He also delves into the generational shift in work attitudes, the role of education in career preparation, and the overlooked mental health struggles of individuals from working-class backgrounds.

Key Takeaways:

🔹 Transitioning from law to SEO: A mix of passion, luck, and opportunity

🔹 Defining working-class jobs and the barriers they present

🔹 The role of supportive parents in shaping ambition

🔹 Challenges of moving to London as a young professional

🔹 How remote work affects working-class individuals

🔹 Prioritizing self-starters over formal education in hiring

🔹 The evolving conversation around diversity in agencies

🔹 Mental health struggles in high-pressure work environments

🔹 The need for businesses to adapt to new workforce attitudes

Join us as Paddy shares personal insights, challenges outdated hiring norms, and emphasizes the importance of career-building over simply finding a job.

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Follow Us:

- Instagram - https://www.instagram.com/initialstep.co.uk/

- Linktree - https://linktr.ee/initialstep

Follow Paddy Moogan

- LinkedIn - https://www.linkedin.com/in/paddymoogan/

- Personal Website - https://thenewleader.digital/

Thanks for listening!

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