Lightning Rx: Marketing Innovation in Health

From LinkedIn Hive to Future of Tech: Karisa Schroeder on Building Community in a Changing Industry


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What if the next wave of tech innovation wasn’t about algorithms or apps but about people coming together to share knowledge, collaborate, and build with purpose?

In this episode of Lightning RX, host Colette Nataf sits down with Karisa Schroeder, founder of Future of Tech and product marketer at MediaRadar. With nearly 10,000 followers on LinkedIn and years of experience building authentic industry connections, Karisa is transforming that momentum into a cross-industry community designed to make technology serve humanity, not replace it.

Karisa shares how Future of Tech grew out of her personal “hive” of trusted peers, and why she believes collaboration across silos is the key to navigating a rapidly changing workplace. From veterans eager to share knowledge to newcomers searching for guidance, Future of Tech creates a space where curiosity, ethics, and community drive innovation forward.

What You’ll Learn:

  • Why Karisa founded Future of Tech after building a personal brand and network online
  • How her “hive” of trusted collaborators became the seed for a broader community
  • The role of curiosity, questions, and feedback in shaping early-stage ideas
  • Why she believes tech should serve humanity not replace it
  • How AI is reshaping marketing, pricing, and collaboration in real time
  • The challenges of balancing passion, vision, and financial investment as a founder
  • The importance of saying “yes” and “no” strategically when building community
  • Why creating a safe and welcoming space is essential for sustainable innovation

💡 Golden Nugget:

“If there weren’t the crazy ones, we’d never have new innovations. Future of Tech is about giving those ideas—and the people behind them—a place to grow.”

Connect with Karisa Schroeder

  • LinkedIn: linkedin.com/in/karisaschroeder
  • Portfolio: karisaschroeder.com
  • Website: futureoftech.ai

Connect with the Show:

  • LinkedIn
  • Website
  • Spotify
  • Amazon Music
  • iHeart

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Lightning Rx: Marketing Innovation in HealthBy Colette Nataf