We could wear Christian T-shirts with pithy sayings; we could purchase billboards touting the coolness of our worship services; we could even pay secret shoppers to come and worship at our church and tell us how we need to improve our guest experience. In short, we could market. But Max Vanderpool doesn't think Jesus needs any marketing help. In fact, he feels that if we would just start bearing witness to who God is and what God has done, the Holy Spirit would take care of the rest.