From Nudge to Next Level: Matt’s Leadership Rise

In this episode of Brand to Scale, Jess speaks with Matt Webb – a thoughtful and experienced leader who shares the story of his rise to CEO. Matt's journey shows that leadership isn't always loud. Sometimes, it starts with a quiet nudge and builds through intentional growth.

Matt reflects on the turning points that shaped his career – from his early jobs in customer service to moments of doubt and clarity. He speaks openly about being pushed outside of his comfort zone, and how that led to meaningful change and new opportunities.

This episode is full of real, human insights about growing into leadership, staying grounded, and leading with purpose.

In this episode:

• Why a simple nudge changed everything
• How Matt approaches leadership today
• Moments of transition and reinvention
• The mindset shift from manager to CEO
• Staying aligned to personal values

Whether you’re leading a team or thinking about your next step, Matt’s story is full of useful takeaways.

#LeadershipDevelopment #BrandToScale #CareerGrowth #CEOStories #ValuesBasedLeadership #MattWebb