In this episode of On the Ground, James Misner (CEO, The Kipos Group) shares insights from the largest study to date on the psychology of nonprofit fundraising—and the finding that changes everything: 82% of nonprofit leaders are psychologically stuck, not because they don’t know what to do, but because of what happens inside them when it’s time to ask.

You’ll learn the five stages of fundraising psychology, why you can’t skip stages, and what “Stage 1: Anxiety” actually looks like in real life. James gives practical ways to build momentum—small actions that retrain your nervous system—and clear next steps to identify your stage and move forward.