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From Passion Project to Ecommerce Success | Brian Lim of The Emazing Group
If you’ve ever dreamed of turning your favorite hobby or passion project into a full-time job, you’re not alone.
That’s what drove Brian Lim, the CEO and Founder of The Emazing Group, to start three massively successful ecommerce brands -- Emazing Lights, iHeartRaves and INTO THE AM. The brands collectively gross over $20M per year and Brian was on season 6 of ABC’s Shark Tank, where he received offers from all five sharks.
But Brian didn’t just have a good idea for a business out of nowhere -- he was a huge fan of the rave scene and he was able to transition for a hobby to a powerhouse business in just a few years.
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If you’ve ever dreamed of turning your favorite hobby or passion project into a full-time job, you’re not alone.
That’s what drove Brian Lim, the CEO and Founder of The Emazing Group, to start three massively successful ecommerce brands -- Emazing Lights, iHeartRaves and INTO THE AM. The brands collectively gross over $20M per year and Brian was on season 6 of ABC’s Shark Tank, where he received offers from all five sharks.
But Brian didn’t just have a good idea for a business out of nowhere -- he was a huge fan of the rave scene and he was able to transition for a hobby to a powerhouse business in just a few years.