This week we sit down with Kristy Campbell, the founder of Pink Pony Creative, a New Zealand-based design agency known for its bold style: think hot pink, variable fonts, and playful patterns. We originally met Kristy at Adobe Max, where she's spoken about crafting sticky brand identities and the power of personal branding.

In this episode, Kristy shares how she turned her passion for personality-driven design into a thriving agency that's known for pushing boundaries. And she doesn't hold back. Kristy opens up about the highs and lows of owning an agency — handling failures, navigating imposter syndrome, and challenges around being a public-facing creative. She also gets real about balancing her role as a new mom with running a business. Listen in for practical advice on how to break through the digital noise and establish your own unique brand or creative business. To see Kristy's work, check out @kristy.thepinkpony or @pinkponycreative on Instagram.

You can find blog posts for this and all out past episodes at monotype.com/podcast.