**Triumph isn’t luck—it’s discipline.**

In this episode, **Stricen Carter (@sweetthangsnola)** shows how a young hustler turned an ice chest, a sidewalk, and a city’s heat into a real business. **Secondlines. Sold-out coolers. Designer Snoballs.** From pop-up to profit, she built systems, not excuses.**What you’ll learn*** How to **pivot** when plans change—and how to own the new path* Turning **street demand** into a repeatable operation (pricing, margins, logistics)* Building a **brand ladder** (originals → editions/products → mixers) that compounds over time.* Protecting your **IP & Partnerships** without losing creative control;* The role of **Faith, Grit, and Standards** when the pressure hits⚜ Why this story is a blueprint!⚜ The pivot—plans change, winners adjust!⚜ Pop-up economics: price, cost, margin!⚜ From hustle to **system**: events, secondlines, logistics!⚜ Brand & partnerships—how to structure the deal!⚜ Product ladder & scale: from the bar to the bottles!⚜ Legacy moves: the hill she’ll die on and leaving her mark!If this episode pushed you, **like, subscribe, and share** it with a builder who needs a win.Follow **Stricen Carter** and support **Sweet Thangs NOLA**.Also available on **Spotify** and **Apple Podcasts**.**#BusinessIsWAR #SweetThangsNOLA #StricenCarter #NewOrleans #Entrepreneurship #Triumph #SnoballBar #Hustle #Discipline**Produced by Hunter BaxleyCo-produced by Aaron Henderson