In this episode of the Contractor Click Podcast, we dive deep into the world of premium vs. luxury home improvement marketing. Understanding the nuances between these two segments can make a significant difference in your business strategy and success. Join us as we explore key marketing tactics, client expectations, and how to position your services to attract high-end clientele. Whether you're looking to enhance your current offerings or break into the luxury market, this episode provides essential insights and practical tips to help you stand out. Tune in and take your contracting business to the next level!