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From Recession to TikTok Business Success | Mick O’Toole (M O’Toole Trailers) | TAP IN. SPEAK OUT. Podcast | Powered by TAPiTAG
In this episode of TAP IN. SPEAK OUT. Podcast Season 1, Mark (CEO of TAPiTAG) sits down with Mick O’Toole of O’Toole Trailers — a man who turned recession-era job loss into a thriving Irish trailer business, and later into a TikTok success story.
🚀 Mick shares his incredible business journey:
How losing his job overnight during the recession sparked a new path.
Building O’Toole Trailers from the ground up in Ireland.
Why long-term relationships and customer service drive business success.
Facing a flat business just 2 years ago — and how TikTok marketing transformed growth.
The impact of authentic content and social media on modern business.
Lessons from Colm Quinn’s aftersales service that shaped his customer care.
Balancing business, community, and unexpected fame — from street recognition to inspiring the next generation.
Thoughts on younger generations’ communication skills in the social media era.
🔥 This is an unfiltered look at resilience, entrepreneurship, and adapting to change in today’s business world. Perfect for entrepreneurs, small business owners, marketers, and anyone chasing inspiration.
👉 Follow Mick on TikTok: Delicious Mick
👉 Subscribe to TAP IN. SPEAK OUT. for more conversations with entrepreneurs, innovators, and leaders.
View all episodes
By TAPiTAGIn this episode of TAP IN. SPEAK OUT. Podcast Season 1, Mark (CEO of TAPiTAG) sits down with Mick O’Toole of O’Toole Trailers — a man who turned recession-era job loss into a thriving Irish trailer business, and later into a TikTok success story.
🚀 Mick shares his incredible business journey:
How losing his job overnight during the recession sparked a new path.
Building O’Toole Trailers from the ground up in Ireland.
Why long-term relationships and customer service drive business success.
Facing a flat business just 2 years ago — and how TikTok marketing transformed growth.
The impact of authentic content and social media on modern business.
Lessons from Colm Quinn’s aftersales service that shaped his customer care.
Balancing business, community, and unexpected fame — from street recognition to inspiring the next generation.
Thoughts on younger generations’ communication skills in the social media era.
🔥 This is an unfiltered look at resilience, entrepreneurship, and adapting to change in today’s business world. Perfect for entrepreneurs, small business owners, marketers, and anyone chasing inspiration.
👉 Follow Mick on TikTok: Delicious Mick
👉 Subscribe to TAP IN. SPEAK OUT. for more conversations with entrepreneurs, innovators, and leaders.