This week on Big Boss Biscuits, I’m joined by Frank Smith—leadership coach, culture consultant, and former “accidental CEO” who went from sitting on a folding chair learning the business… to running it for 20 years.

No roadmap. No role models. And definitely no desire to become that boss.

Frank calls his early years “reluctant leadership." We talk about the messy middle: the years of just keeping the lights on and avoiding the responsibility of leadership.

The twist: even in those imperfect years, something unexpected happened. By simply trusting people, treating them with respect, and not making them fill out a form to buy $10 worth of super glue (yes, really), the business started to grow.

In this episode, we get into:

• The shift from reluctant to intentional leadership
• How curiosity beats frustration every single time
• The fine line between caring for people and holding them accountable
• And why your employees are 100% talking about you at dinner tonight

Frank’s philosophy is simple, but not easy: if you want people to care about your business, you better start by caring about them.

And if that sounds like common sense… well, you already know how rare that is.